From the stage to the beach, the Martin 000Jr-10 acoustic is an on-the-go picker's dream come true. This comfortable mini delivers iconic Martin 000 visuals and sonics in a smaller form factor — one that's not only great to travel with, but easy to learn on as well.

A while ago, we have introduced all our team members on social media. Now, it’s time to introduce their gear. Our marketing & project coördinator Dries Vandewauw started playing guitar at a young age but never really had an interest in playing bass. Until he bought the Sterling Stingray 4…

Novation is following up the announcement of the new Launchkey MK3 with a week of online activity. Made To Create week runs from June 25th to July 2nd 2020 and features daily online events aimed at music makers of all abilities and all backgrounds. Subscribe to the Novation YouTube channel to get inspired and learn some new things!

In Modal Electronics recent webinar, Modal's product expert Jackson explains the vast options to create sturdy sonic fabrics to sculpt exciting custom sounds, no one has heard before.

Whether you are looking for period-correct vintage flavors or the most modern tones; Aguilar® has the Jazz Bass pickup for your bass. Their Jazz bass pickups provide excellent string-to-string balance, consistency of tone, and is a great upgrade to make sure you get the most from your instrument.

To help you decide which J-bass pickup is right for you, they’ve put together a quick guide to help you find the right flavor for your bass!

A while ago, we have introduced all our team members on social media. Now, it’s time to let our team members pick their favorite instruments. We will start with our MI Product Specialist, Stef Verbeurgt. Stef is a drummer by nature but loves to play the guitar as well. Check out Stef’s story about his Sabian cymbals collection.

These bass players go above and beyond just holding down the low end. This week Ernie Ball is featuring their “Top Famous Bass Lines” from String Theory. Each artist featured played riffs that were recognized on the radio around the world, creating their own space with hooks and melody that has remained iconic throughout the years.

In this episode of Striking A Chord, Ernie Ball speaks with Halestorm guitarist Joe Hottinger about the group's amazing journey from local bar band to Grammy award-winning artists.

LÂG Guitars is not only Algam’s private label. The brand has some really qualitative guitars with a very strong price/quality ratio. The brand LÂG has already proven to be innovative with the LÂG HyVibe, but we should not forget the LÂG Acoustic Guitars. We offer you a range overview of the LÂG Tramontane Series.

Independent music is known for the do-it-yourself approach when it comes to recording and producing. Some of the favorite String Theory films feature the cherished “indie” musicians who in their opinion, have set trends in the industry that go beyond influencing the geeks on guitar culture, DIY, and social media. Each featured artist has their own unique take on music and on-stage quirks, they’ve set trends in the fashion community, and most of all, they’ve paved the way for it to be cool to be different. Find out which artists made the list for the Top Indie Trendsetters.

Novation’s Launchkey range of keyboard controllers has for many years been the best choice for music makers at all stages of the music-making journey. With the release of the Launchkey [MK3] range, Novation continues the Launchkey legacy with four feature-packed controllers that give music makers everything they need to make tracks in Ableton Live and with their hardware. Launchkey [MK3] controllers come in four model sizes, and pack in more inspirational music-making features, more expressive pads and keys, and deeper Ableton Live integration than ever before. The 37-key model is completely new to the Launchkey family, and stands alone as the most comprehensive controller of its size with full-size keys on the market.

In this episode of String Theory, we speak with Tyler Bryant about his history with the blues and early influences, his humble journey making it into the music industry, and what inspires him today.

The v1.4 firmware update for Novation’s flagship SL MkIII range of controller keyboards brings immense new composition and performance features, which greatly expand its capabilities.

The new features give SL MkIII users expanded arpeggiators, new sequencer functions, deeper swing control, and creative transposition features. All the new features are designed intentionally to bring greater creative flexibility and possibilities to the SL MkIII user, and to be a constant source of inspiration throughout the music-making journey.

We’re excited to announce official support for 3rd Generation Scarlett Solo and Scarlett 2i2 interfaces on USB-C iPad Pro. Now, Scarlett interfaces really can go anywhere: wherever you’d take an iPad Pro, Scarlett Solo and Scarlett 2i2 can follow.

Modal Electronics invites you to their next webinar, covering the secrets of ARGON8's oscillator section, right where the magic begins.

Mackie officially released their Master Fader 5.1.1. This update focuses on stability and squashing bugs so we encourage you to update all control devices. Below are some details on how to update and where to find complete release notes.

Ernie Ball wants to help musicians by giving them tips for when it’s safe to get back on the road. Band to Business is a series hosted by Ernie Ball and industry friend, Jen Kellogg that features workshop topics around building your brand into a business.

Guitar World claimed that the HyVibe guitar system is one of the most fascinating recent developments for acoustic guitar since the “Golden Era” of the Thirties. The HyVibe guitar system is exclusively available on several models offered by France's Lâg Guitars.

Some of the world’s best guitarists have graced Ernie Ball with their talents and their presence over the years of filming their beloved content series, Ernie Ball: String Theory.

Find out which ones made the list for Top “Guitar Gods”.

Forged in the Chicago punk scene of the late '90s, Rise Against seemed like an unlikely candidate for mainstream success. After signing to a major label in 2003, Rise Against went on to release six albums that reached the Billboard 200.