The EKO VL480, designed by Italian manufacturer Eko Guitars, is the ideal guitar for any beginner guitarist looking for a reliable and robust instrument that comes close to the legendary guitar that inspired it. This VL480 is the perfect guitar for any beginner guitarist wishing to acquire a first quality instrument to play blues, rock or hard rock, at a very affordable price.

Nord Keyboards introduces the Brandon Coleman Signature Bank for Nord Wave 2 - 25 exclusive patches designed by Brandon Coleman (Babyface, Donald Glover, Flying Lotus, Kamasi Washington).

The StompMan was engineered to bring out the best in effects plugged into its input and FX loop. With this pedal-friendly design and a host of connection options, the StompMan is the perfect hub for every pedalboard and an ingenious go-to/ always-on amp for every occasion.

HHX Anthology is designed to unfold the full spectrum of ride and crash in each cymbal, without compromising sound or feel. Anthology allows YOU to designate the purpose of the cymbal and explore new terrain to play your way.

An innovation that underscores instinct over orders, and creativity over categorization.

Watch as Ernie Ball speaks with Stephen Carpenter about his relationship with the power chord and the simplicity that helped influence the diverse sound of Deftones in this latest episode of Ernie Ball String Theory.

Founded on Modal Electronics’ next-generation COBALT synth architecture and housed in an ultra-portable go-anywhere footprint, the USB-powered COBALT5S is made-to-move and ready to spark your creativity wherever, and whenever inspiration strikes. Whether it’s a singularly authentic replication of classic analogue sounds, or the most contemporary leading-edge texture, COBALT5S’ extended virtual analogue sound engine delivers on all counts.

Nord Keyboards is happy to release the Felt Upright - a medium sized upright piano fitted with felt between the hammers and strings to provide a soft, warm and delicate piano sound. With its dreamy, ambient feel the Felt Upright adds a unique new character to the exclusive Nord Piano Library!

The Vandoren Strap Bar fits all Vandoren cords and most cords on the market. So there's no need to leave your favorite choker in the closet, or to invest in a new spreader when it's time to change your tired cord. Made of anodized aluminum, resistant to wear and tear, corrosion and the natural oxidation of metals, the Strap Bar is made to last for years.

In this video, Cory battles the Ernie Ball String Lab in a blind test to determine if guitar string alloys really affect your tone and playing. You'll watch and learn how 4 different electric guitar string alloys feel and sound, while recording with the same guitar, pickups, amp, and guitarist. Watch as Cory tests his musical ear and goes Man vs. Lab!

Check out this brand new Nord Sample Editor 4 tutorial showing how to use the new built-in recording feature to create samples, how to edit your samples and how to transfer your sample instrument to a Nord keyboard.

C. F. Martin & Co. (Martin Guitar) announces two new guitars in collaboration with GRAMMY Award-winning artist, producer, and worship leader, Brooke Ligertwood, the 000-28 Brooke Ligertwood and 000-28 Brooke Ligertwood Sunburst.

Ever wanted to know the ins and outs of wavetable synthesis? Modal’s Argon synthesizer is an eight-voice polyphonic wavetable synth, with dual oscillator engines. This handy 101 guide tot wavetable synthesizers gives you everything you need to supercharge your sonic arsenal with a must-have in any sound designer’s toolbox.

The Leo Nocentelli Cry Baby Mardi Gras Wah pays tribute to a master of funk, the magical city he was born and raised in, and the greasiest effect ever conceptualized. Lead guitarist and founding member of The Meters, Leo cooked up sizzling New Orleans-infused licks that redefined the NOLA sound and influenced artists of all genres around the world. He used the iconic Cry Baby Wah to sling slick, syrupy grooves on classics such as “I Just Kissed My Baby.”

Based on popular requests from the HeadRush user community, HeadRush 2.4 delivers 4 new amp models and four powerful new effects, from classic overdrives to a much-requested bass preamp.

The MXR Poly Blue Octave brings modern and classic pitch shifting styles together with fuzz and modulation to create the ultimate octave pedal for tonecrafters and sonic seekers.

Algam Lighting introduces two new animation and laser effects: the Sunflower and the Spectrum Six.

Whether you're playing on stage or in a studio, you'll sound amazing. The new 2022 Modern Deluxe guitars offer the best of the past with the best of today.

With Takamine’s 60th anniversary in 2022, the LTD2022 marks the occasion with a diamond-shaped inlay on the 12th fret, vibrant abalone purfling, and matching rosette. The position markers also feature a colorful abalone circle-within-a circle motif.

The Vic Firth BlueTooth Isolation Headphones are the ideal wireless headphones with sound isolation and clear, crisp sound.

Introducing the M•Caster Live - Portable Live Streaming Mixer, a whole new category in content creation. Plug in, pick your ContourFX Profile and StreamFX, then stream in minutes. And the mRing-6 6” Battery-Powered Ring Light with Convertible Selfie Stick, mRing-10 10” 3-Color Ring Light Kit with Stand and Remote, and the Creator Sling - an ultra-comfortable bag for on-the-go creators.